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Original Article

The Effects of Cancer-related Information Search From Media as Communication Cues on Health Behavior

Seokmin Hong1
Journal of Korean Academy of Nursing Administration 2013;19(1):76-86.
Published online: January 31, 2013

1College of Communication, Hallym University, Chuncheon, Korea.

Correspondence: Hong, Seokmin. College of Communication, Hallym University 1, Hallymdahak-gil, Chuncheon, Gangwon-do 200-702, Korea. Tel: 82-33-248-1927, Fax: 82-33-248-1706, seokminhong@hallym.ac.kr
• Received: November 13, 2012   • Revised: December 1, 2012   • Accepted: January 8, 2013

Copyright © 2013 Korean Academy of Nursing Administration

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  • Purpose
    This study was done to examine the effects of information searches from media as communication cues for health behavior, specifically smoking, drinking liquor, cancer examinations, and regular exercise.
  • Methods
    Data were collected through a web survey with a sample size of 600 and analyzed using SPSS 18.0.
  • Results
    The results show that the newspaper as a communication cue has an effect on health behavior such as regular exercise and smoking, whereas television only affects regular exercise.
  • Conclusion
    The results indicate that there are differences between media as communication cues to improve health behavior and that messages related to health information should be exposed with cautious consideration to media choice so as to increase the effects of message. Managerial implications of the study results are suggested.
  • Key Words: Health behavior; Media; Communication cues
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Table 1
Demographic Characteristics of the Sample (N=600)
jkana-19-76-i001.jpg
Table 2
Chi-square Matrix of Health Behavior on Communication Cues
jkana-19-76-i002.jpg
Table 3
Factors Influencing Health Behavior (N=600)
jkana-19-76-i003.jpg
Table 4
Factors Influencing Health Behavior (Continued) (N=600)
jkana-19-76-i004.jpg

Figure & Data

References

    Citations

    Citations to this article as recorded by  
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    • The Relationship between E-Health Literacy and Health-Promoting Behaviors in Nursing Students: A Multiple Mediation Model
      Sunghee Kim, Jihyun Oh
      International Journal of Environmental Research and Public Health.2021; 18(11): 5804.     CrossRef
    • Influence on Health Promotion Behavior among Nursing students according to Health Information Seeking Behavior
      Inn Oh Moon, Sook Kyoung Park, Eun-Gyeong Kim
      Journal of Korean Public Health Nursing.2015; 29(2): 231.     CrossRef
    • Structural Model of health status in Rural Community: Social Trust, Medical Communication, and Health Information
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    The Effects of Cancer-related Information Search From Media as Communication Cues on Health Behavior
    J Korean Acad Nurs Adm. 2013;19(1):76-86.   Published online January 31, 2013
    DOI: https://doi.org/10.11111/jkana.2013.19.1.76
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    The Effects of Cancer-related Information Search From Media as Communication Cues on Health Behavior
    J Korean Acad Nurs Adm. 2013;19(1):76-86.   Published online January 31, 2013
    DOI: https://doi.org/10.11111/jkana.2013.19.1.76
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    The Effects of Cancer-related Information Search From Media as Communication Cues on Health Behavior
    The Effects of Cancer-related Information Search From Media as Communication Cues on Health Behavior

    Demographic Characteristics of the Sample (N=600)

    Chi-square Matrix of Health Behavior on Communication Cues

    Factors Influencing Health Behavior (N=600)

    Factors Influencing Health Behavior (Continued) (N=600)
    Table 1 Demographic Characteristics of the Sample (N=600)

    Table 2 Chi-square Matrix of Health Behavior on Communication Cues

    Table 3 Factors Influencing Health Behavior (N=600)

    Table 4 Factors Influencing Health Behavior (Continued) (N=600)

    Table 1

    Table 2

    Table 3

    Table 4

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